Social Media

Express

June 2024–Current

• Work with creative and social teams to ideate concepts for content creation and pre-shoot planning

• Write scripts and talking points for talent voiceover and video

• Write all captions and in-art copy

• Build briefs for Influencer content creation, ensuring they’re capturing the key product and campaign messages of the season

• Monitor and react to key performance insights and current social trends

• Write community responses